James RaftopoulosSelected Projects

An award-winning Naarm/Melbourne based designer, specialising in creative direction, art direction and graphic communication.

The Karrkad Kanjdji Trust
Brand Identity
User Experience
@ Ellis Jones

Supporting a passionate and talented team performing sophisticated, specialised work, who excel in supporting Indigenous communities, and facilitating connection with deep culture of Country. Creating a brand framework with which to leverage rich storytelling and evocative visuals to drive fundraising, increase profile and advocacy. Campaigns, digital platform, video and motion, reporting and collateral.

🏆 DIA - Merit
🏆 AGDA - Finalist
Brand Identity
User Experience 
@ Ellis Jones

Evissa required a digital presence that better reflected the breadth and depth of their sustainable building and architecture practice. Evolving the user experience of the website was an exercise in surfacing Evissa’s compelling value proposition, credibility, and reputation as leaders in Australia’s passivhaus vanguard. Evissa’s new website launched in mid-2023, bringing their refreshed brand identity to life through dynamic motion, bold colour, and expressive interaction.
Maker & Monger Brand Identity
Signage Design
@ Studio at Large

Maker & Monger is one of Melbourne’s premier speciality cheese stores. A new brand indentiy was developed and deployed across stationery, packaging, store merch, and digital and social context. Custom signage and illustrated environmental graphics evoke the spirit and tradition of European cheese production, referencing vintage posters and graphics from the 30s and 40s.

Waurn Ponds Shopping Centre
Brand Identity@ Studio at Large

Waurn Ponds Shopping Centre is located in a prime growth corridor of the greater Geelong region. Playing on the idea of scale & amplification, Waurn Ponds was positioned as a centre with big energy and potential. The brand language conveys a sense of unlimited fun, flavour and fashion.

Central West Shopping CentreBrand Identity@ Studio at Large
A brand ID built to grow with a revitalised centre. This identity needed to be ready to evolve with the needs of the diverse trade area and community. The identity embodies the spirit of Central West - dynamic, informal and fun.
The Corner - Charlestown SquareBrand Identity
Signage Design
@ Studio at Large

A new precinct brand aligned with an established shopping hub, as well as an integrated wayfinding and public art strategy. Working with local artists, GPT’s development team, and centre management, we delivered a cohesive signage and environmental solution for a buzzing day-to-night entertainment precinct.

Square One Coffee Roasters
Brand Identity
Packaging Design
@ Pop & Pac

A brand inspired by coffee’s inherent link to place. The undulating moiré pattern conjures thoughts of hessian coffee bags from around the globe, and the vibrant colours infuse the identity with the unique characteristics of the region the beans were sourced.


Alive/Opaque is a series of mixed media and video works that explore how we connect to the natural world, and the practice of seeking out those places and moments that shift our perspective. Initially displayed at the Arts Centre Warburton, the video work has since been shown as part of the Gertrude Street Projection Festival in 2021.


A creative outlet that emerged in the depths of the 2020 lockdown, vsfridge is a series of collages inspired by old Football Records, scraps of visual ephemera around the house, and whatever else could fit under the lid of the flatbed scanner.

Beer, Wine, Food etc.
Product Design@ Various

©2024James Raftopoulos🐸